Camp Creative recently launched a new security video for Zynga. Encouraging the Zynga game community to “Play it safe!”, Zynga wanted to provide its players with information to assist them in keeping accounts safe and secure. And what better than a giant cupcake with Vegas style flashing lights to represent the tricks scammers and fraudsters use to steal personal information.
More of us are connecting to the Internet using mobile devices than ever before. Savvy consumers are moving to mobile in droves and smart advertisers are following the trend by using Google Mobile Ads.
Working with the Google Mobile ads team, Camp Creative developed a series of entertaining videos that ask current Google Adwords customers to get ready to mobilize their Advertising Campaigns with the unique features of the Mobile Ads platform.
Our personal favorite is Mobilize By Going Local. See all the videos here the Google Get Mobilized micro-site.
Cisco WebEx launches a new high quality video experience within WebEx Meeting Center. Camp Creative was asked to create a short digital tour to demonstrate the new video experience which includes a full screen video view called “Full Screen Mode’ where you can view the active speaker and multiple video participants. Using After EFX motion graphics and live action video, viewers tour the new features in under 2 minutes. See the video here.
In the world of business, what do customers, developers, suppliers, partners, co-workers, citizens, consultants and people have in common? Participation. Everyone and everything is connected to the human network. Together we create new value for businesses, governments and other organizations. Cisco calls this, “The Power of Participation”. This week we launched a new video that captures the vision of what Cisco Networks and Collaboration Technologies look like in the age of participation. See the video here.
How? Through an unusual research study to find out what people really think. The folks at SS+K figured out a way to to blow away preconceptions of the new 2011 Buick Regal by removing logos, have them test drive, then reveal the brand. Camp Creative director Richard Camp, spent 8 days capturing over 250 hours of footage. That content became a series of clever online videos placed on momentoftruth.com and YouTube. See the YouTube videos here. See the case study video that captures the whole experience here.
