Google tapped Camp Creative to produce a launch video and four tutorial videos for the latest Google+ product, Google+ Events. “A Day of Sailing” highlights the beautiful new interface users interact with to create and post content to event pages. In addition to being featured on Google’s blog and throughout Google+, the launch video was presented during Vic Gundotra’s keynote address at Google IO. Directed by Adam Planas with Motion Graphics Design by Jordan Camp, these videos required a lot of hours and teamwork to complete. Watch all of the videos on the Google+ Events Learn More page.

Google asked Camp Creative to produce a getting started video for Google+ Hang Outs On Air worldwide launch.  A group of friends find cupcake inspiration by broadcasting their hangout. Adam Planas directed and edited with Creative Direction by Andy Davis. Motion graphics were designed by Jordan Camp. Check out the Getting Started video here.

Today marks the launch of a more user friendly Google+. Camp Creative produced this short launch video that highlights design and functionality improvements to the increasingly popular social media platform. Set to Kina Grannis’s “World in Front of Me,” the video explores new features and shares an updated user interface that allows Google+ users to interact and share with larger images, customizable navigation and an updated profile. Watch the video here.

Introducing Google Play, Google’s all things Android in one place service. Camp Creative produced for Google’s in house agency Studio G an analog representation of digital services contained in a briefcase. Operated by six puppeteers and supplemented with post-production effects from design studio HOPR, the kluged mechanics of a music box, telephone, movie projector, puzzles and books did work as a practical device with the camera movement designed in one continuous take. Adweek named the Google Play launch video as Ad of the Day. Other articles on the video: Creativity Online, PhoneArena. Watch the video here.

Camp Creative represented the cloud services environment in a fresh way using a darkened limbo setting, populated with CG light boxes. Key words and iconic images represent the challenges and opportunity of harnessing the power of many clouds. The message: Cisco’s cloud platform integrates applications, the data center and the intelligent network to answer top customer concerns. See the video below: